Projects delivered with the in-house AI capability
About me
A filmmaker wholearned to buildthe system too.
I combine creative direction, hands-on production and code. My work spans films, product imagery, AI characters, UGC, training and the internal tools that make each process repeatable.
Manchester, UKCreative directionProductionAutomation
The short version
I started by making content. Then I built a better way to make it.
My background is in film and high-volume social video. That taught me how to find the idea quickly, keep an audience watching and finish work under real production pressure.
I now apply that experience to creative AI. At Darts Corner, I built the first in-house AI content engine and replaced a four-week external agency cycle with same-day delivery across more than 100 projects. I build the tools, direct the creative output and help the wider team use the capability.
Selected proof
Work measured by what changed.
Follower channels managed at LADbible
External production cycle reduced to same-day delivery
Client valuation of the finished Flydubai film
How I add value
One person across the idea, the work and the system behind it.
Creative direction
I shape the brief, idea, visual language, script and shot design before production begins.
Hands-on production
I create the imagery and video, then edit, grade, review and prepare the finished work.
Systems and automation
I turn a strong result into reusable tools, checks and production processes that a team can keep using.
Team adoption
I document the process, set practical standards and train colleagues to use the capability confidently.
Experience
From high-volume editing to building in-house AI capability.
AI Content Manager
Darts Corner
Built the company's first in-house AI content engine, production tools, working standards and team training.
Creative AI Producer
Capra Studio, project-based
Directed AI films, product-launch content and campaign assets from brief and generation through edit and delivery.
Snapchat Manager
LADbible Group
Managed channels with more than one million followers and published 10 to 15 videos each week.
Snapchat Editor and Video Editor
KOMI Group
Produced high-volume branded video and developed fast, repeatable editorial workflows for social platforms.
Content production
Pension Partner and Denise Kelly Wellness
Created video, photography, campaigns and social strategy, including a 14-part training series.
Tools and foundations
Creative judgementcomes first.Technology servesthe work.
I choose tools around the job rather than forcing every brief through one model. The consistent layer is the production thinking, quality control and finish.
Creative production
Premiere ProDaVinci ResolvePhotoshopFigma
AI production
ComfyUIGoogle FlowVeoRunwayKlingElevenLabs
Systems
Claude CodePythonTypeScriptNext.jsWorkflow automation
Education and credentials
BA (Hons) Film Production, 2:1Solent University, 2016 - 2019
Generative AI credentialsGoogle Cloud and Anthropic Academy
Contact
Questions about the work?
Email me for more context on any project, production system or part of the experience shown here.
Email Bailey